The Bohm Building stands sentinel at Main Street and Route 66 - Edwardsville Route 66 History #3
Here's #3 in the series of Edwardsville Route 66 history! This originally ran in the October 2012 issue of The Prairie Land Buzz. (Note that three of the businesses listed below in the original article - Township Grocer, EuroFresh Farms, and Ursch Clock Repair - have closed in this location since this article was published. Something new is afoot in the space next to Cleveland-Heath.) Enjoy!
"The Bohm Building Stands Sentinel at Main Street and Route 66 in Edwardsville"
Route 66 travelers driving through
Edwardsville undoubtedly regarded the three-story brick Bohm Building
as a landmark at the intersection of Route 66/Vandalia Street and
Main Street. But in addition to serving as a marker, “Edwardsville's
first office building” offered a variety of services and
merchandise needed by the resident and the traveler alike.
The building was constructed in 1911 by
William H. Bohm, who was born on a farm near Maryville in 1857. He
began acquiring farm land of his own at an early age. As
Edwardsville's need for an office building grew, Bohm saw an
opportunity to invest in a different kind of real estate. He
purchased the property and replaced the frame buildings on it with
the handsome red-brick building that still graces the corner. The
plans and elevations were drawn by architect George H. Kennerly of
St. Louis. Several retail store fronts on the first floor faced Main
Street, while the others faced Vandalia Street – the eventual Route
66. The second floor contained about 20 office rooms, and the third
floor was designed as an entertainment space. The Bohm Building was
considered to be one of the finest and most well-equipped buildings
in Edwardsville at the time. Steam heat, electric light, and city
water were installed throughout.
In 1926, when Route 66 began to carry a steady stream of traffic through Edwardsville, motorists joined residents in patronizing a line-up of food and beverage choices on the first floor of the Bohm. Groceries, meats, or produce could be purchased from Emil Eberhart's grocery, the Edwardsville Co-Operative Company Grocers, or the Edwardsville Commission Company. Robert Leuschke satisfied a sweet tooth from his bakery and Ben Wood served soft drinks in an era that had turned his corner saloon into a confectionery.
In 1929, the bakery was taken over by
the Gerbig family, who renamed it the Sally Ann Bakery and kept it
going until the late 1970s. Ben Wood's establishment was briefly
succeeded by Alf Abbe's Sandwich Shop before becoming a succession of
pharmacies. Delicate Drug Company and then Ballweg's Pharmacy
occupied the corner during the 1930s. Around 1940, May's Cut Rate
Drug moved in and stayed until the early 1960s. The drug store lunch
counter became the place to be for “tasty sandwiches and lunches,”
local gossip, and travel directions. Several bus lines used the
corner for passenger pickup and drop off, including DeLuxe Motor
States, Greyhound Lines, and DeLuxe Trailways.
The drug store lunch counter acquired
some competition in the mid 1940s when Frank J. Wolf opened Wolf's
Cafe in the former Eberhart Grocery space. A couple years later that
became the Edwardsville Cafe, which lasted under various management
for twenty years. Early ads for the Edwardsville Cafe boasted, “Our
chicken dinners are worth crowing about.” In 1963, the cafe offered
“steak, chops, chicken, sea foods, sandwiches, short orders,
complete breakfast, carry out orders.”
Clarence Bohm, the youngest of 11
children born to William H. and Emma Bohm, recognized early on that
his talent and his love was dance, although his mother considered it
a vice. His lifelong affinity was cemented when he saw legendary
ballroom dancers Veloz and Yolanda perform at the Kiel Opera House.
Clarence opened his dance studio in the Bohm in 1948, and from then
until the late 1960s, dance music surely wafted out the windows of
the second-floor dance studio and third-floor ballroom as he taught a
steady stream of Edwardsville citizens how to dance. Edwardsville's
ballroom dance king taught large groups, private lessons, and
performed “exhibition” dancing at various events and venues,
including the S.S. Admiral excursion boat at St. Louis.
Flash forward to
the year 2000. Andrew Schlueter, an Edwardsville native, and his wife
Gloria, a Chicago girl with a statue business who was born into a
family of artists, realized that they could run their company online
from anywhere they liked. Edwardsville was the natural choice. They
moved into a historic house close to downtown and operated from
there. As their business grew, the need for a separate location grew
as well. About that time, an auction was held to sell Bohm family
property. The Schlueters purchased a “Bohm barn” and all its
contents. Then, as Andrew would say, “the universe was in perfect
harmony” and the opportunity arose to purchase the Bohm Building.
The statue business had found a new home and the Schlueters had a new
project.
“We
tore out the remuddling and restored it. We tried to do it
artistically,” Andrew tells me as we sit in Statue.com's pleasant
and light-filled second-floor offices. Andrew points out vintage wood
and artifacts that came from the Bohm barn that have been integrated
into the design and restoration of the Bohm Building. Their
restoration work has been tastefully done, down to the Benjamin Moore
historic paint colors. “The building has performed well,” Andrew
says. “The Bohm Building was a strip mall.” Indeed, this building
has housed a great variety of services, retail businesses, and
organizations in its 100 years, including doctors, clothing stores,
township offices, union headquarters, plumbers, barber and beauty
shops, and a violin studio. Some businesses counted their
tenancy in decades instead of years. Long-running tenants included
Alexander's Edwardsville Shoe Service, architect M. B. Kane, and the
Madison County Chapter of the Red Cross.
The building's current longest-running
tenant at 11 years is Sherrie Hickman of Creative Options Graphic
Design, the first business to move in after the Schlueters purchased
the building. “The building has a tremendous amount of character.
It attracts a nice group of tenants and the location is fantastic,”
Sherrie tells me as I admire her light and airy second-floor rooms
accented with contemporary furnishings. Various other service
businesses occupy the second floor.
Six tenants currently occupy the first
floor. The Township Grocer is a retail specialty market that offers
wines, cheeses, fresh eggs, organic chicken, grass-fed beef, and a
great space with a historic ambiance to rent for private parties. The
Evermore Gallery offers tattoos and piercings; “they are true
artists,” another business owner commented. EuroFresh Farms is the
Edwardsville presence of an award-winning year-round greenhouse
grower of tomatoes and other vegetables. Ursch Clock Repair is a
well-reviewed clock and watch repair business manned by master clock
repairman Timothy Ursch. Statue.com utilizes the display window of a
first-floor unit while keeping their offices upstairs.
A contemporary shot of the Bohm Building. Photo by Andrew Schlueter. |
A restaurant and bar occupies the
largest first floor space. Jennifer Cleveland and Eric Heath opened
Cleveland-Heath close to a year ago and have enjoyed the successful
response to their offerings. “We didn't think [the restaurant]
would warrant that much attention,” Jennifer says. “It has
definitely exceeded our expectations, but it also puts pressure on us
to keep it up.” The restaurant's food is lovely, with from-scratch
food using local food vendors graced with excellent presentation. I
don't keep Jennifer for long as this is her busy time of day, and of
course I am eager to order lunch in this very pleasant room. Several
years ago, the Schlueters invested in a major renovation of the space
for Cleveland-Heath's predecessor, Fond, and their investment shows
well. Earthy but sophisticated colors, copper accents, a gorgeous
bar, and quality furnishings have created a very welcoming space.
Cleveland-Heath is open Monday-Thursday 11 am – 10 pm, Friday 11 am
– 11 pm, and Saturday 10 am – 11 pm. They are closed on Sunday.
Jennifer and Eric both attended the Culinary Institute of America in
Napa Valley, California, and honed their skills at fine restaurants
in Utah and California before coming to the Metro East – Jennifer's
native area. For current Route 66 travelers, Cleveland-Heath presents
a relaxing and delicious option at the landmark Main Street and Route
66 intersection.
Eric Heath and Jennifer Cleveland. Photo by Cindy Reinhardt |
As for the third floor of the Bohm
Building, evidence of the ballroom and entertainment space that it
once was is all around. A vintage sign, “The Chartreuse Room,”
indicated to entertainers where their green room awaited them. A tiny
ticket booth stands empty. The original stage still dominates the
ballroom. Gloria Schlueter gives me the official tour of the third
floor and points out the view of St. Boniface Church's steeple
through the window above the stage. “One day we'll get an elevator
put in,” Gloria says. In the meantime, the third-floor space has
served as a private get-away for the Schlueters, inspiration for
future restoration, and, to visitors like me, a charming, shabby-chic
hint at the entertainments that were held here and the personalities
that sparkled in the enjoyment of the evening. I have no doubt that
this space will someday shine and sparkle again when the tasteful
restorative hand of the Schlueters and the beneficence of the
universe align.
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